Amazon Sets Multiyear Deal with Oprah Winfrey’s Harpo Entertainment

Amazon Sets Multiyear Deal with Oprah Winfrey’s Harpo Entertainment

Wondery has landed the exclusive distribution and advertising rights to The Oprah Podcast on audio and video as part of Amazon’s multiyear deal with Harpo Entertainment.

The series is expanding to two new episodes per week this summer. The agreement also covers the rights to The Oprah Winfrey Show library, as well as the  “Oprah’s Book Club” and “Oprah’s Favorite Things” franchises.

The podcast deal begins in July with Wondery distributing it across Amazon services, including Prime Video, Amazon Music, Fire TV Channels, and Audible. The podcast will continue to be available on YouTube and other platforms,

The Oprah Podcast is produced by Harpo Entertainment, executive produced by Oprah Winfrey and Tara Montgomery, and co-executive produced by Brian Piotrowicz and Brad Pavone.

“Hosting this podcast allows me to continue the work I feel called to do—opening the door for conversations that matter,” said Winfrey. “The kind of conversations that remind us we’re not alone, and invite us to see ourselves and one another more clearly. Expanding our reach globally is an opportunity I embrace, as we continue to connect through stories that invite new ways of seeing and, hopefully, deepen understanding.”

“Oprah Winfrey has built one of the most iconic, timeless brands in the world, spanning television, publishing, and beyond,” said Steve Boom, VP of audio, Twitch, and games at Amazon. “Through this collaboration with Harpo Entertainment, we are bringing her voice to more people and expanding how her audiences engage with Oprah in ways only Amazon can deliver.”

Matt Sandler, GM of creator services at Amazon, added, “Long before the term ‘creator’ existed, Oprah was building a direct and deeply personal connection with audiences across generations—and that bond continues to grow. Creators are reshaping entertainment, and Oprah continues to pave the way. We couldn’t be more excited to partner with her on what’s ahead.”


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