Oxford Children’s is set to launch a new publishing line for the Isadora Moon animated series, which originated in a collection of books by Harriet Muncaster, in a deal with Kelebek Media.
The tie-in publishing range arrives in May with four picture books and four activity books for kids aged 4 to 7, with 14 additional titles to follow, including early readers, in September. The deal, closed by Lou John from Oxford Children’s and Deborah Thorpe, founder and creative director of Kelebek Media, includes 32 books over a two-year period.
John, head of children’s and primary IP at Oxford Children’s, which is celebrating ten years of Isadora Moon with over 6.4 million copies sold worldwide, said: “The success of Isadora Moon is down to its exceptional characters and rich storytelling. As well as our core publishing, we’re now proud to be expanding the reach of this key brand by bringing these gloriously entertaining TV tie-in stories, activity books, and fiction to an even wider global audience.”
Thorpe added. “We’re very proud of our close collaboration with the fantastic team at Oxford Children’s to expand the hugely successful Isadora Moon publishing world. And we’re very grateful to Harriet for placing her trust in us. These books and activities extend the magic of Isadora beyond the animated series, inviting children to explore stories in playful, accessible ways that spark imagination and nurture a lifelong love of reading.”
Muncaster, author and creator of the world of Isadora Moon, said: “It’s super exciting to see Isadora in this new format, which makes the Isadora Moon world accessible to even more readers! I love everything Kelebek Media have done to bring Isadora Moon to life in animation, and the animated version of Isadora is so cute! I love how they look on my bookshelf alongside my other books!”
