Roku has expanded its relationship with the National Women’s Soccer League (NWSL), adding Sunday night matches to the Roku Sports Channel.
The Roku Sports Channel will be the exclusive streaming home of eight Sunday night matches during the remainder of the 2026 campaign. In 2027, the channel will have an expanded package of 25 Sunday night matches.
“We’re thrilled to be elevating our partnership with NWSL to include this exclusive package of Sunday Night matches, leading into and during what will be a watershed year for women’s soccer,” said Joe Franzetta, head of sports at Roku. “As sports fandom is continuing to grow alongside streaming access to sports, our audience reach will bring the NWSL matches to more than half of U.S. streaming households and deepen our commitment to highlighting women’s sports.”
“As we continue to grow the NWSL’s audience, we’re focused on making it as easy as possible for fans to find and watch our matches wherever they are,” said NWSL CMO Rachel Epstein. “Roku’s tremendous scale and accessibility make them an exciting partner as we bring more NWSL matches to more viewers and continue building consistent destinations for fans to engage with our league.”
Roku launched a hub for NWSL fans last year.
