HBO Max will land in the U.K. and Ireland on March 26, with plans starting at £4.99 per month and Sky and Prime Video as distribution partners.

HBO Max is leaning into partnerships as it builds out its European footprint, clinching a deal with Prime Video to distribute the service in Italy, Germany, and Austria.

HBO Max is approaching full availability across Europe as it gears up for January 13 launches in several key markets, notably Germany and Italy.