sports

Sky Extends PGA Tour Deal

Sky and the PGA Tour have extended their media rights deal until 2029.

ESPN Renews Heisman Trophy Pact

ESPN will remain home to coverage of college football's Heisman Trophy Ceremony, which averaged 4.3 million viewers this year, peaking at 5.8 million.

Sky Sports Retains Masters Tournament Rights

Sky Sports has extended its multiyear deal with Augusta National Golf Club for the rights to the Masters Tournament in the U.K. and Ireland.

VERSANT Sets New Production Venture with Rory McIlroy

Golf star Rory McIlroy has launched a new production venture with VERSANT.

Thanksgiving Powers November Viewership Bump in the U.S.

Broadcast and streaming benefited from the Thanksgiving holiday in the U.S. last month, with overall TV usage in November up by 5.5%, per Nielsen's The Gauge.
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