Entertainment IP studio Fawkes Digital is relaunching as Studio Fawkes as it expands its lineup of branded, creator and broadcaster content and lands its first linear commission with a dating show at MTV in the U.K.
Date Me Right Now, a street-dating format fronted by Kimberley Cumberbatch, arrives on MTV in the U.K. next month following its digital release on MTV UK’s YouTube channel over the summer.
Lucy Smith, CEO and founder of Studio Fawkes, said: “I launched Fawkes with a belief that the next generation of entertainment formats would be grown around creators, communities and ideas that reach audiences beyond traditional platforms. Studio Fawkes is the evolution of that thinking, with our IP spanning digital and linear channels, international territories and tangible products. Our first linear commission from a digital-first series is a testament to how digital and television are no longer two separate entities.”
