Digicel, a telco operating across the Caribbean and Central and South America, will bring COL Group’s Flareflow platform to its users via a deal with Narativ Media.
Narativ will support the coordination, integration and rollout of the microdrama platform across Digicel’s 25 markets. The deal enables integrated billing and subscriptions for Digicel prepaid and postpaid customers.
“This partnership reflects the role Narativ is building globally: connecting compelling IP and digital platforms with the right distribution partners and commercial models,” said Manjyot Sandhu, CEO and cofounder of Narativ Media. “We are proud to have structured a collaboration that gives FlareFlow meaningful reach while making access simple and relevant for Digicel customers across diverse markets.”
“Microdramas are becoming an increasingly global form of entertainment, and our ambition is to make FlareFlow accessible wherever audiences are discovering and consuming stories,” added Timothy Oh, GM of COL Group International and CMO of Flareflow. “Through this partnership with Digicel and Narativ, we’re opening up FlareFlow to audiences across 25 markets in the Caribbean, Central and South America, combining our growing global content offering with a simple, mobile-first way to access it.”
