Launched with an English-language version at the end of last year, Autentic’s Wheels & Steel is arriving with a localized edition in Germany, Austria, and Switzerland.
The German-language channel is rolling out on Samsung TV Plus, LG Channels, Titan OS, and Rakuten TV, with additional platform launches confirmed in the coming months. It features content on heavy machinery and engineering excellence from Autentic’s extensive distribution catalog, including Heavy Lift and Colossal Machines.
Autentic has built a significant FAST channel business, delivering nine in total, including Terra Mater WILD, Adventure Earth, Autentic History, Autentic Travel, SPIEGEL TV Konflikte, Curiosity Now, and Wheels & Steel.
Julian Althaus, director of channels and digital sales at Autentic, said: “The success of the English-language launch confirmed that audiences have a strong appetite for male-skewing factual entertainment focused on machinery and engineering. Expanding Wheels & Steel into our home market was a natural next step, and we are excited to bring this adrenaline-fueled factual content to audiences in Germany, Austria, and Switzerland.”
