Endemol Shine Poland is making a local version of the HGTV original Love It or List It, distributed by Banijay Rights, for Super Polsat.
This is the first Polish version of the property format created by Big Coat Media. More than 60 series have been produced across multiple territories, including Screentime New Zealand’s adaptation for TVNZ and long-running versions in North America, Quebec, the U.K., Australia, and Finland. Interior designer Marika Jóźwiak and real estate agent Jacek Mędrala host the Polish take, Pokochaj lub sprzedaj.
Małgorzata Perkowska-Czaja, MD of Endemol Shine Poland, said: “Love It or List It is one of those rare formats that combines genuine emotion with practical inspiration. At its heart are real people facing a decision many of us can relate to, making every episode authentic, uplifting and highly engaging. Every family has a unique story, and we’re confident those stories will resonate strongly with Polish audiences.”
Lucas Green, COO of operations at Banijay Entertainment, added, “Love It or List It continues to prove its enduring international appeal as it’s built around a simple but compelling premise. Blending heart, humor and high-stakes decision-making, audiences are hooked until the final decision. We look forward to seeing Endemol Shine Poland bring its own local perspective to the format.”
