Minno, the faith-based streaming platform for kids and family audiences, has appointed Craig Hunter as its chief content officer, tasked with driving a new global acquisitions and co-production strategy.
Hunter will also expand the platform’s development pipeline of values-based entertainment projects. He previously served as global head of kids and family at YouTube Originals. He also had roles at Amazon Kids+, Sony Pictures Television’s kids’ networks, Nickelodeon, BBC Studios and Disney.
“Craig’s track record of developing world-class, globally resonant content for young audiences is unmatched,” said Erick Goss, CEO and co-founder of Minno. “As Minno continues to expand its reach and invest in high-quality, faith-forward and values-driven programming, Craig’s vision and extensive industry background will be instrumental in shaping our next generation of original stories, bringing the child development research, educational rigor, and creative excellence behind top-tier kids’ programming directly into Minno’s original series development. Faith and values-driven families are one of the largest underserved audiences in kids’ media. Bringing in someone who led kids’ programming at Sony, YouTube and Amazon says we intend to compete on quality with anyone.”
“I have spent my career bringing stories to life that entertain, educate, and inspire children globally,” said Hunter. “Minno stands out as a purpose-driven platform delivering meaningful content that families trust. It’s exciting that the company is building an ecosystem across content, books, and audio experiences, and meeting families at every touchpoint. I am thrilled to join the team and look forward to collaborating with creators worldwide to elevate values-led kids’ entertainment.”
The platform currently has about 30 titles on its original content slate, including Young David, developed alongside The David Movie. It also has an exclusive kids-first streaming partnership for The Chosen Adventures.
