ZDF Studios is launching two preschool services as add-on Prime Video channels, with Biene Maja & Friends headed to Germany and Austria and Dibidoo & Friends landing in the U.K.
The services bring selected ZDF Studios content to preschool audiences, catering to young ones aged 2 to 6 through well-known brands in a curated environment. The offering also features titles from the Studio 100 International catalogue.
“By launching Biene Maja & Friends and Dibidoo & Friends Prime Video is introducing two highly attractive preschool add-on channels that bring together strong brands and popular programmes from our portfolio,” says Tim Gerhartz, chief commercial officer at ZDF Studios. “The selection combines programme highlights, successful brands, and beloved classics to create a compelling offer for families. We are delighted that, following ZDF tivi select in German-speaking territories, and Pash in the UK, Prime Video is now introducing two further dedicated preschool services featuring ZDF Studios content.”
Titles features include Grisu, Henrietta, Maari – Adventures on the Reef, Coconut – the Little Dragon, Laura’s Star, Heidi, Törtel and Vic the Viking, delivering more than 200 hours of premium preschool programming at launch, alongisde short-form and promotional content.
