L1VE has expanded its portfolio of immersive live media rights, landing a deal with the Saudi Pro League (SPL).
The three-season partnership delivers one featured Roshn Saudi League (RSL) match per week across the 2026-27, 2027-28, and 2028-29 seasons. Beginning in February, fans can feel like they are inside the stadium, powered by L1VE’s Social Presence stereoscopic 360-degree 3D technology, via the company’s own D2C platform. Users need a supported immersive headset, including Meta Quest, Apple Vision Pro, and Pico devices. Tickets will be available through the L1VE app and on the company’s website.
L1VE is driving immersive live sports rights as a new category of media distribution alongside traditional broadcasting and streaming.
David Morgenbesser, chief commercial officer at L1VE, said, “People don’t just want to watch together; they want to be there together. This embodies Social Presence. To launch a product this innovative together with one of the most important leagues in the world is a defining moment for our company. It shows once again the innovative strength of the Saudi Pro League and of Saudi Arabia. For the first time, an entire league season can be experienced immersively, matchday after matchday, from anywhere, with anybody.”
