The international distribution arms of MFE-MediaForEurope and ProSiebenSat.1 are taking a shared stand at MIPCOM for the first time.

ProSiebenSat.1 Group is adding SAT.2 to its channel portfolio in 2027. The company’s eighth channel will target female audiences and be available on linear, Joyn, and third-party platforms. “Our clearly positioned target group channels have grown significantly in recent years, said Henrik Pabst, chief content officer of the ProSiebenSat.1 Group.…