HBO Max will launch as a branded hub on Prime Video and Hulu Japan in October.

From Netflix’s decade-long Asia-Pac journey to HBO Max’s relative upstart play, a look at how global SVODs are chasing scale across the region.

HBO Max arrives at APOS with its rollout across key Southeast Asian and ANZ markets now complete, landing in Vietnam and New Zealand today.

HBO Max is adding another market to its Asia-Pacific footprint, with the streamer launching direct-to-consumer in Vietnam on June 16.

JioHotstar will be the exclusive home of HBO Max in India as it expands its deal with Warner Bros. Discovery.