Dominant Indian media platform JioHotstar has sealed a deal with OpenAI to help solve the discovery conundrum, delivering a ChatGPT-branded voice assistant for personal recommendations.

Banijay Asia is making an Indian version of the competition format The Fifty for JioHotstar and Colors TV.

The ATF Leaders Dialogue slate of sessions included JioStar’s CEO Kevin Vaz showcasing the platform’s extensive Indian footprint and its ambitions for AI-powered storytelling and microdramas.