Paramount Global alum Katie Pike joined Primitives earlier this year as director of sales and acquisitions, tasked with building upon the impressive track record of the Belgian indie’s curated slate, which includes the fast-growing 99 to Beat and the buzzy adventure reality competition Terrain: Battle of the Flags.

Primitives has taken on the format distribution rights to the adventure-reality competition Terrain: Battle of the Flags, produced by Roses Are Blue for ZDF in Germany.