Refinery Media's SupermodelMe reality franchise is set for a vertical adaptation courtesy of the Singaporean production company's deal with microdrama giant COL Group International.

COL Group is working with BeLive Holdings on a turnkey solution that enables companies to easily build and scale microdrama platforms.

COL Group International has landed partnerships with Narativ, Harbour Rights, and ROCK Networks to scale its microdrama distribution operations, with a slate that now sits at 1,700 titles.

Microdrama powerhouse COL Group International has officially launched operations at its Hengqin-Macau studio as it continues to scale its production capacity across long- and short-form productions.

MIP London will feature a dedicated strand on microdramas and vertical storytelling, including a main stage Q&A with COL Group's Timothy Oh and GammaTime's Alex Montalvo, as well as a leaders' summit.