Yannick Ferrero

Kedoo Kids YouTube Network Adds Hasbro Shows

Kedoo Entertainment is set to bring a slate of Hasbro Entertainment shows to its Kedoo Kids YouTube network.

Hasbro Entertainment & Animaj Launch JV for Digital Ad Sales

Hasbro Entertainment and Animaj have joined forces for an ad-sales and brand-partnerships venture called Lumee, an initiative that Gregory Dray, its chairman, tells me is a concerted effort to tackle what he sees as the biggest roadblock in the kids’ business: monetizing YouTube engagement. Lumee brings together the Hasbro Entertainment…
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