Samsung TV Plus in the Middle East and North Africa is bringing to its lineup FAST channels from wedotv, with wedotv Big Stories and wedotv Sports MENA available now, and wedotv Cars launching by the end of the month.
The deal brings the services to audiences across the United Arab Emirates, Saudi Arabia, and Egypt.
“We created these versions of our FAST channels specifically for the Middle East and, in the case of wedotv Cars, the channel was created especially for the region’s enthusiastic car culture,” said Iza Piotrowska, SVP of global business development at wedotv. “In so doing, we are striving to create channel environments where viewers engage more deeply and for longer. That delivers a stronger proposition for advertisers seeking meaningful reach, while reinforcing sustained engagement within the Samsung TV Plus ecosystem,”
The channels are also available on evision and STARZ ON.
