ITV Studios has bolstered the sales team under Jemma Harvey, EVP of EMEA and U.K. sales, with a new role for Louisa Forsyth and the hiring of Jonathan Hughes.
Forsyth will serve as VP for sales in the U.K. and Ireland, transitioning from her previous post of VP of global content, scripted. Hughes spent a decade at All3Media International and joins ITV Studios to lead Germany and Benelux sales as VP.
“They are both outstanding commercial strategists,” Harvey said of her new team members. “Louisa’s deep-rooted relationships with British producers and her intimate knowledge of our organization make her an exciting choice to spearhead our U.K. sales strategy. And Jonathan’s unrivaled track record in driving high-value sales and co-productions across EMEA made him the natural choice for growing our business in Germany and Benelux.”
