FOX Entertainment has entered into a broad partnership with Hartbeat, the media company co-founded by Kevin Hart and Jeff Clanagan, to use vertical series as a development pipeline, with a first look at FOX Entertainment Studios, a distribution component for FOX Entertainment Global, and a branded channel on Holywater's My…

MIPCOM Cannes has unveiled its microdrama and vertical content agenda with a raft of headline keynotes and panelists, including Anthony E. Zuiker and Holywater's Anatolii Kasianov.

A comprehensive report from Holywater Tech and Owl & Co has projected that the global vertical video business outside of China will hit $150 billion in revenues this year, a gain of more than 40% on last year, with dedicated microdrama apps generating $4 billion.

Holywater, which operates the My Drama app for vertical series, has expanded its AI capabilities through the acquisition of Jeynix.