Jon Loew, CEO of BIG Media, tells ScreenMDM about the crucial need to adapt to the new normal in the factual distribution business: pickier buyers, but a wealth of new ways to reach audiences.

BIG Media is joining forces with Insurgence for a portfolio of 60 documentary channels on YouTube, powered by more than 2,000 hours from its library.

ScreenMDM kicks off its new Real Talk strand with an insightful conversation with Jon Loew, CEO of BIG Media, about the company’s recent CIA series on National Geographic, Disney+, and Hulu; navigating seismic shifts in the business; evolving funding models; and the importance of volume.