WildBrain Garden, a new retail experience showcasing Teletubbies and In the Night Garden, has launched in Zhongshan, China.

As it prepares for Licensing Expo next week, WildBrain has revealed several new activations and licensing deals for Teletubbies, a franchise that is marking its 30th anniversary next year.

WildBrain has redefined its structure around the key pillars of franchise and global licensing, content, and its extensive digital WildBrain Network.

In the run-up to Licensing Expo, WildBrain has unveiled a raft of new brand activations and cross-category licensing partnerships for its beloved Strawberry Shortcake IP.

WildBrain has sealed several deals for The Brilliant World of Tom Gates, the series for kids 7 to 12, produced by TG Entertainment, based on the bestselling Tom Gates books written and illustrated by Liz Pichon and published by Scholastic.