LG Electronics has joined forces with Simple Alien to launch the creator-led All Chewed Up culinary and lifestyle network on LG Channels.
The FAST channel went live on LG Channels on the weekend, launching with the flagship series Chewed Up, co-hosted and co-owned by Carla Hall, Clinton Kelly, Michael Symon, and Simple Alien. More than 70 episodes were available at launch, with many new episodes set to be filmed in LG’s SKS Skyline Showroom.
LG Electronics is billing this as a new model for creator-led content, with Hall, Kelly, and Symon as hosts and channel co-owners, developing it with Simple Alien. The channel features a wealth of opportunities for brand partnerships across advertising integration, sponsorships, and co-creation opportunities.
Simple Alien, founded by Nicholas Panagopulos and Marissa Ronca, is developing other FAST channels.
