Wild Child Animation, currently working with Magic Light Pictures on the Zog series, has entered into administration, with the search now underway for a buyer for the Scottish animation outfit.
Wbg Services’ Gordon McIntyre and Donald McKinnon have been appointed as joint administrators of Scotland’s largest surviving animation content provider.
Wild Child Animation’s biggest client currently is Magic Light Pictures and its Zog series. Magic Light Pictures is supporting Wild Child Animation for a “limited period,” meeting employee costs and monthly obligations to contractors for the Zog contract, Wbg Services says.
McIntyre said: “I have granted a licence to occupy to Magic Light Pictures to enable work to proceed on Zog and fund ongoing production pending the completion of a sale of Wild Child Animation. Working together with Magic Light Pictures, we will trade Wild Child Animation for a two-week period while a marketing exercise is undertaken.” The closing date for claims and offers to buy the business is March 13.
McIntyre cited the challenges in the kids’ ecosystem, the impacts of AI, and broadcaster cutbacks as contributing to the company’s financial difficulties.
Sueann Rochester, co-founder and CEO of Wild Child Animation, said: “I am incredibly proud of everything we’ve achieved at Wild Child Animation over the past six years. We built something truly special—not just in the work we created, but in the extraordinary team behind it. I will be forever grateful to the talented, passionate people who made that journey possible. While it’s devastating that we’ve not been able to continue, I take great comfort in knowing that Magic Light Pictures has stepped in to complete production of Zog, keeping the team together and ensuring the work remains here in Scotland. That legacy of creativity and collaboration means everything.”
Martin Pope and Michael Rose, joint CEOs at Magic Light Pictures, added: “Magic Light Pictures is working constructively with the administrator for Wild Child on a short-term arrangement designed to ensure production continues smoothly at the studio while we explore longer-term options. Our focus is on protecting continuity for the production and the crew, maintaining the high creative standards of Zog, and ensuring delivery remains on schedule. We have taken steps to provide stability at this point in the process and to minimise disruption wherever possible. We are confident that, with these measures in place, the production is well supported, and we look forward to delivering a tremendous series.”
