Volt Factor has signed a representation deal for the YouTube brand Dr. Plants covering consumer products, content development, licensing, and promotional partnerships.

Licensing executive Elan Freedman and former YouTube executive Lindsay Hampton have joined forces to launch Volt Factor, a new outfit looking to scale digital creators into global brands, debuting with partners such as TheBurntPeanut, Alan Chikin Chow, and That’s Amazing. Freedman serves as CEO of the business with Hampton as…