The CTV advertising sector will be worth $81 billion by 2030, Omdia projects, surging from last year's $44 billion, with Google, Amazon, and Netflix expected to capture half of that market.

V (formerly VIDAA), the smart TV OS powering Hisense, is projected to overtake LG's webOS in European shipments this year, according to Omdia.

In new data presented at the FED Show in Madrid by Maria Rua Aguete, Omdia projects that traditional TV and online video revenues worldwide will exceed $1 trillion by 2030, led by social video advertising.

New research from Omdia, revealed at Series Mania, projects that YouTube will reach 3 billion users worldwide next year, while Netflix is expected to reach more than 1 billion MAUs.

The Latin American media industry is expected to generate revenues of $65 billion this year, a 10.7% year-on-year gain, according to new research from Omdia.