The Latin American media industry is expected to generate revenues of $65 billion this year, a 10.7% year-on-year gain, according to new research from Omdia.

YouTube TV will be the largest pay-TV operator in the U.S. in 2027, Omdia says in a new report.

Addressing ATF delegates at the show’s pre-market lineup of conference sessions, Omdia’s Tony Gunnarsson outlined the key trends expected to define the global media and entertainment sector over the next five years, including slowed SVOD growth, social-media-driven advertising, and the rising importance of microdrama and FAST.

Global microdrama revenues are projected to reach $11 billion this year, Omdia predicts. Two leading purveyors of the format in Asia offer their perspectives on the road ahead.