Parks Associates

More Than Half of U.S. Consumers Want Live with SVOD Streaming Bundles

New data from Parks Associates has found that 51% of American internet homes want entertainment packages that bundle live TV with their preferred streaming platforms.

Tubi, Roku Channel & Pluto TV Lead U.S. FAST Rankings

New data from Parks Associates charts the ten leading FAST services in the U.S., with Tubi, The Roku Channel, and Pluto TV occupying the top three positions.

Parks Associates Data on Combined Paramount/WBD Market Share

The combined Paramount/Warner Bros. Discovery streaming platform would reach 57% of all U.S. internet homes, Parks Associates says, positioning it alongside Netflix, Google, Amazon, and Disney in viewer engagement and reach.
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