Great American Media is working with the U.S. Hispanic- and LatAm-targeted vertical shorts platform Minivela for a slate that will be made available on Pure Flix Familia, a bilingual destination for faith- and family-centered storytelling launching later this year.

Harlequin has partnered with Dashverse to co-produce 40 animated microdramas inspired by its romance titles, beginning with Catherine Mann's A Fairy-Tail Ending.

This year's edition of the Asian Academy Creative Awards will feature a brand-new best microdrama category, presented with the backing of RisingJoy.

Banijay Entertainment has announced further activity in the vertical video space, with Banijay Productions Germany developing a slate of microdrama formats.

New data released by Digital i research says that women aged 35 and older are leading viewership of microdramas on YouTube, with "significant" under-viewing from men in all age groups.