Samsung TV Plus is leaning further into the global creator economy ecosystem, unveiling a slate of new channels for the U.K., Australia, New Zealand, Singapore, Thailand, and the Philippines, as well as adding to its slate in Brazil and Mexico.
The newly added creator-led channels run across the lifestyle, food, sports, news and science categories.
In the U.K., a partnership with 208 Studios covers Happy Place, featuring interviews from Fearne Cotton’s podcast (more than 15 million followers); Golf Life, a golf and comedy brand from Tubes, Ange and Jimmy Bullard (over 3 million followers combined); and JOE Media, a leading millennial news and entertainment brand (over 30 million followers).
For Australia, New Zealand, Singapore, Thailand and the Philippines, the platform has added Luke Nguyen’s World, a first-to-FAST channel with 95 episodes across nine series.
Mark Rober TV has expanded to Brazil and Mexico.
“The creator economy is no longer a trend—it’s a global phenomenon that’s reshaping how audiences discover and engage with content,” said Salek Brodsky, SVP and global head of Samsung TV Plus. “Samsung TV Plus has been at the forefront of that evolution, giving the world’s leading digital storytellers a global platform to grow their brands, while expanding their reach to millions of viewers in a true television environment.”
