This year's edition of the Asian Academy Creative Awards will feature a brand-new best microdrama category, presented with the backing of RisingJoy.

Banijay Entertainment has announced further activity in the vertical video space, with Banijay Productions Germany developing a slate of microdrama formats.

New data released by Digital i research says that women aged 35 and older are leading viewership of microdramas on YouTube, with "significant" under-viewing from men in all age groups.

Banijay Entertainment's Banijay Iberia is prepping a trio of microdramas, while Banijay Finland is producing a video mockumentary for Yle that will be available as both 9:16 and 16:9.

Banijay Americas' Endemol Shine Brasil and A Fábrica labels are set to collaborate on a slate of microdramas.